Essence Marketing & Design | Honolulu, HI Agency

Featured

1 / 2

Online booking growth

4.9

TripAdvisor rating

200%

Social reach increase

Oahu Boat Cruises

Sunset sails, snorkel trips, and private charters.

Videography

The Challenge

A boat cruise operator competing for tourist bookings with no differentiated brand story or social presence to stand out on booking platforms.

Our Approach

Produced cinematic on-water photography and video, rebuilt their booking-optimised web presence, and launched a social strategy built around the experience, not just the tour.

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2.5x

Tour booking increase

350%

Social audience growth

Local tour search ranking

Iruka Hawaii Dolphin

Unforgettable encounters with Hawaii's spinner dolphins.

Social MediaDesign RetainerWebsite

The Challenge

An incredible wildlife experience that was being outranked and out-marketed by larger operators despite offering a more intimate, authentic encounter.

Our Approach

Built a nature-forward brand identity, produced stunning underwater and on-water photography, and launched a tourism SEO and social strategy that showcased the unique experience.

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400+

Festival attendees driven

Ticket sales from social

180%

Community engagement

Rio Zouk Immersion

Dance, connection, and culture in the heart of Hawaii.

Ad Campaign

The Challenge

A dance immersion event with a passionate niche community but limited reach outside of existing practitioners, resulting in under-sold event capacity.

Our Approach

Created bold event branding and a social campaign that expanded reach to dance enthusiasts beyond the zouk community, driving cross-genre attendance and sales.

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1 / 3

Venue capacity filled

10k+

Social followers gained

300%

Event awareness reach

Fyre By Night

Oahu's premium nightlife experience.

Brand IdentityEvent MarketingSocial Media

The Challenge

A nightlife brand trying to establish itself as the premier after-dark experience on Oahu in a market dominated by established venues.

Our Approach

Developed a high-energy, premium brand identity and launched an event marketing machine — pre-event hype content, influencer strategy, and post-event recap content that built FOMO.

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1 / 7

250%

Brand recognition growth

40+

Events marketed in year one

4.8

Client satisfaction score

Trident Entertainment

Events, production, and experiences that command the room.

Brand StrategySocial MediaContent Creation

The Challenge

An entertainment production company with top-tier execution but a brand presence that did not reflect the scale and quality of the events they produced.

Our Approach

Rebuilt their brand positioning, created a professional content library, and launched a social strategy that showcased their production value and attracted premium clients.

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Event ticket sell-through

8k+

Social community built

500%

Story reach on event nights

Resonance

Music, movement, and moments that last.

Event BrandingSocial MediaPhotography

The Challenge

A music and movement event series struggling to sell out and build a loyal recurring audience beyond one-off attendees.

Our Approach

Created a distinctive event brand with a consistent visual language, produced live photography at events, and built a social community strategy that turned attendees into loyal followers.

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1 / 6

180%

Weekend reservation growth

6k+

Followers in first 90 days

4.8

Google review score

Al Grande

Big energy, big flavour, unforgettable nights.

Brand IdentitySocial MediaPhotography

The Challenge

A new entertainment and dining concept that needed to launch with momentum and quickly establish a recognisable brand in a crowded Honolulu market.

Our Approach

Built the full brand identity from concept to execution, produced launch photography, and activated social with a pre-opening content strategy that generated opening night buzz.

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1 / 3

100%

Event capacity filled

Ticket inquiry rate

400%

Social reach on launch

Echo Exclusive

Exclusive events. Curated experiences. Elevated energy.

Brand DesignEvent MarketingSocial Media

The Challenge

An exclusive event concept that needed its brand and marketing to match the exclusivity and sophistication of the experiences it promised.

Our Approach

Developed a sleek, high-end brand identity and marketing system that created genuine desire and anticipation — making every event feel like the only place to be.

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Tours, Activities & NightlifeCase Studies.

Oahu Boat Cruises

Iruka Hawaii Dolphin

Rio Zouk Immersion

Fyre By Night

Trident Entertainment

Resonance

Al Grande

Echo Exclusive

Other Industries

Non-Profits

Health & Wellness

Dining & Hospitality

Professional Services